Grassroots Meets Government: How Ahimsa Fellows Took the #NoMore50 Campaign to India’s Lawmakers
Across India, acts of animal cruelty are disturbingly common—from brutal beatings to fatal poisonings, burnings, and worse. Yet the maximum penalty under our current animal protection law, the Prevention of Cruelty to Animals Act, 1960, is a mere ₹50 for first-time offenders. This gap between public outrage and legal accountability is exactly what the #NoMore50 […]
Understanding India’s Prevention of Cruelty to Animals Act, 1960 and the Need for Reform
Animal welfare has become an increasingly pressing issue in India, as the country wrestles with outdated legislation that fails to adequately protect its animal population. The Prevention of Cruelty to Animals Act, 1960 (PCA Act) stands as the primary legal framework for animal protection in India. However, the need for reform is urgent, highlighted […]
The Ahimsa Fellowship: Building a Systemic Movement for Animal Protection in India

Imagine sitting down and counting every second, doing nothing but saying, “One, two, three, four…” It would take nearly 12 days to count to a million. To reach a billion? Over 31 years. Numbers of this scale are difficult to grasp. When we hear about one dog, Brijesh, brutally beaten to death by a serial […]